Wednesday, August 15, 2012

Georgia Culp - Blog 3

American Ealge Outfitters

1. Unity - It is easy to understand the message that is stated in the window. The eagle showing as "V" draws me to the jeans in the center.
2. Harmony - The color blue represented in the jeans, hanging and folded on the sides.
3. Balance - The merchandise is simply displayed by hanging or folded.
4. Repetition - All the jeans are repeated at the lower waist of the models. Keeping your eye focused on the selling item.
5.Rhythm - The eagle pulls us in and the center jeans are viewed first and are eye drawn from center out.
6. Emphasis - The middle display pops out because the pattern matches the eagles wings.
7. Contrast - The middle jeans blends with the eagles wings taking your attention to the two models. The solid colors contrast with the powerful jean in the center.
8. Surprise - Comes from the statement "Live Your Live." I know that is why I chose this display. I wanted to see maybe there is something that is worth purchasing to put a little life into my closet.

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