Monday, October 29, 2012

Mariela Blog Post 3

Seminole Towne Center Mall


Express
1. Unity: The Express window display uses unity by combining everything, making it balance out and put well together.

2. HarmonyExpress is the must-have sexy, sophisticated fashion brand for work, the weekend, or going out. The display creates a whole in keeping with the store's overall brand image and merchandise by displaying different outfits for different occasions. 

3. Balance: The display does have a balance because there is two mannequins on each side with a poster in the middle.

4. Repetition: The Express display uses repetition by using some of the same colors, the lines in the back, the tiles and by placing the girl mannequins in the same pose.

5. Rhythm: The lines makes you look all over the display.

6. Emphasis: The placement of the mannequins and light makes you look at the merchandise. Also by using the some of the same color tones.

7. Contrast: By using a dark color for the background and floor in the display, it makes the mannequins stand out. 

8. Surprise: Making three mannequins pose the same and one posing differently.  

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