Tuesday, January 15, 2013

Jaimie blog post 1

Photo

Hello! My name is Jaimie and I am 20 years old. I love fashion design and I
constantly look for new ways to create and innovate. :)

BreeVassar

The window displays of Gene Moore for Tiffany and co, were significant in the history of visual merchandising and marketing beause they displayed the beauty of the ordinary with the exquisite. His displays took things from everday life and juxtaposed them with the sparkle and glam of the fine jewelry from the company. This was significant and "out of the box" in that previously window displays mainly focused on just the merchandise at hand and not on any particular theme or artwork. By placing the seemingly mundane with the ideal of luxury, Moore not only made the merchandise a salient force in his artwork, he also caught the eyes of a new demographic of customer, the everyday person, thus opening the Tiffany market to a broader audience. Tiffany has always been a standard or excellence in fine jewelry however with Moore's influence and keen marketing, more and more people began to see a Tiffany product as their own personal standard and aspiration, therefore implanting a subliminal desire, and developing a committed, life long customer who would then plant the sed of desire in the mindset of future generations. A 1959 Valentine's day window display by Gene Moore for Tiffany and co. (People Magazine. "They're Just Window Dressing, but Tiffany's Sparkles with Gene Moore's Gems". Feb. 02, 1981 ).

Monday, January 14, 2013

Sherece Blog post 2





This display was in a Tiffany's window in Philadelphia, Pennsylvania. This specific display spoke to me because its simple but says so much. The image is of a  woman standing on a ladder setting up the window display. She is sticking small pictures of explanation marks on the wall, the image explains that her goal is to wow people. The explanation mark represents the shock, awe and excitement she wants as a reaction from people. One of the main goal of putting up window displays are to catch peoples attention and bring them into your store.  You can see people walking by in the reflection of the glass and their attention is already caught by the unfinished window display. They are probably wondering what the store sells, and they may proceed to enter the store to find out. Goal accomplished !

 
Kiara's Blog Post 2
“A Valentine's window from 1959. The knitted heart was made of red yarn.”
Obviously this was meant for the valentine’s holiday. In my point of view, this display is describing the one self-knitting its own heart during these holidays. But putting myself in Moor’s shoes, he was going for advertising the red yarn, as described in the quote under the picture. The red yarn is representing the quality and color that Tiffany’s was going for in that period of time. Moore’s work here was very symbolic, but others that would of not understood his work, they took it literal, just like I did when I first saw this picture.

Sunday, January 13, 2013

Estefania Blog Post 2

Gene Moore the window dresser caught the attention of many people with this neon thread in the windows at Tiffany and Co. on 5th avenue. Moore is known by express the art of his window displays, he always represent the concept and elevates it to splendor. He implements their ingenuity to make known their creativity and how it makes each of its window display are magnificent to transmit the message. As you can see in this window display entitled "Threading the needle"draws attention each of the elements are present, the lighting of the thread, the beautiful necklace from Tiffany and Co. that makes you feel you want to go to the store and buy it immediately and the message that is for heart. When you see this window display and you connect each pieces as a puzzle  makes you think and makes you adore the art. because all this is called "creativity" and makes you remember the famous phrase "think outside the box".



Blog Post 2 Maria Rivas

 This window display by Gene Moore caught my attention right away. I taught it was a fabulous idea and really creative. I like how he made it look so elegant and artistic especially with the hand picking up the necklace with chop sticks out of the Chinese food box. Its very stunning how he uses the pearl necklace as the noddle, it catches people's eyes. As for me that I love Chinese Food I think this is a astonishing idea. Makes it fun. Have to admit all his work is put beautifully together.  

 
 
  • http://www.tumblr.com/tagged/gene-moore-window-display

Thursday, January 10, 2013

I'm Vinee

Hello my name is Vinee Sierra Ortiz, I'm from Puerto Rico. I'm 22 years old, just got back to school after a long break. I'm was not meant for sewing and it shows whenever I'm infront of a machine, but I do love sketching and singing. Looking forward to learn more about the fashion industry and later in the future own my business and do great things.