Wednesday, March 26, 2014

Blog Post 6 Chelsa

Blog Post 6








 The theme of the displays shown are revolving around a springtime atmosphere. This first set of pictures can be seen in the very front of the store, upon entering the store. The signage is at an eye-level so as to quickly become noticed as you are entering the store. This section has a color story of bright yellows and taupe/beige or champagne like colors. The products shown are a set of chairs and love seats, with playful bright and pastel yellow pops of color on the actual products as well as with accent pillows.
 
The fixtures used in these displays are mostly tables and chairs, which also happens to be the product they're selling. Products such as dishes, charger plates, drinking/wine glasses, cutlery, napkins, placemats, and unique napkin rings. All of these items go along with the color story of the signage and products displayed on selling floor.
 

 
 


Pier 1 Imports



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