Tiffany's window display of summer 2009, " Under the Sea" by Gene Moore was in my opinion not only thinking "outside the box" but also giving out a message about preserving our sea life. Raising awareness about the damaging consequences of coral harvesting, displaying the jewelry with corals and fishes.
Putting the same window display all over the globe, Gene Moore addressed an environmental concern of the world to the world. Thinking "outside the box" is using ideas that usually aren't thought of, using the unimaginable; that's what Gene Moore was an expert at doing. No wonder why his display windows at Tiffany's always had the best visual display of merchandising the world.
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