lisa R

What is a Visual Merchandise Manager and what do they do?

Here we have Donna Marshall a Visual Merchandise Manger for Coast.  She states that she manages a team of four throughout the country where they create and enhance a customer journey that will connect them with Coast.  They do a lot of prep work they do in order to get a store ready.  When asked what her favorite creative element that she contributed to coast she shows a picture of a jewelry mannequin.  blog.coast-stores.com

According to salary.com, a median salary for a Visual Merchandise Manager is roughly about $77k.  They need to have creativity for starters as well as a bachelors and minimal seven years experience in the field.

 

Chuck Luckenbill

Vice President, Visual Merchandising, OfficeMax
Charles Luckenbill is the VP of Visual Merchandising at office Max since 2007.  He has a bachelor of Fine Arts degree from the University of Wisconsin.

http://www.retailenvironments.org/forretailers/people/retailcouncil/chuckluckenbill